Trying to keep up with all of the newest social media platform updates can be hard…Changing algorithms, feed styles, eCommerce tools, hashtag trends, and desktop layouts are just a few of the changes we have experienced in the past 6 months.
ARGGGG!!! It seems as soon as we all get used to one Instagram, Facebook, Twitter, and LinkedIn update, they change all over again.
We get it, it’s frustrating trying to change your business marketing strategy on social media every time they announce something new. That's why we collected the 3 social platforms updates you don’t want to miss.
So what are the 3 Social platform updates I want to keep my eyes on?
First things first, Enhanced Instagram Tags
Creators, ever worried about someone else taking credit for your work?
That your work will be circulated without your name attached to it so potential leads won’t know how to reach you?
On Instagram, that won't be a problem anymore!
On Mar 7, 2022, Instagram announced enhanced tags to make sure it was easier to credit creators for their work!
The decision to add enhanced tags came as a solution to the multi-platform problem where creators were not being correctly credited for their work. Think TikTok dance choreography, copied tweets, miscredited (or even uncredited) pictures on Instagram.
What does Instagram have to say about the update?
The company came out and explained why they were providing this solution on their platform in a statement on Monday.
Proper creative credit and recognition is a starting point for discovery, new opportunities and economic empowerment. For many Black and underrepresented creators, crediting is an entryway to building a sustainable career as a creator, while combating cultural appropriation and ensuring the world knows who is driving culture.
in a statement online
The hope is that as enhanced tags become more popular, it will be easier for creators to collaborate, innovate and drive cultural changes on Instagram.
So how do I add enhanced tags to my photos?
Mashable explains how to add the enhanced tags saying, “To add enhanced tags simply make a new post, add your edits, and then select "Tag People" on the caption screen. Here you can add tags to your post. Select Add Tag, find the creator's profile, and make sure to select "Show Profile Category" on the tag.”
DFY enhanced tag hack: Make sure your profile is a business or creator profile!
Seems simple enough…right?
Yep! And if anything, it seems to serve as a reminder that credit should go where credit is due.
But that isn’t the ONLY social platform needing credits. Soon you may be seeing credits at the end of TikTok videos.
Okay, we might be joking but hear us out…
Let us introduce you to the 10-minute TikTok
Yes, you uhhhhhhhh….heard that correctly. What started out as short 15-second videos soon became 30 seconds, then 60 seconds, then 3 minutes, and now less than a year later…THIS.
The change for TikTok comes just weeks after its rival YouTube Shorts reported that it has surpassed 5 trillion views since its launch in 2020. (Can someone say WOWZA!!)
What does TikTok hope will come of this?
Journalist Chris Stokel-Walker posted a statement from a TikTok spokesperson on his Twitter that said, “we hope would unleash even more creative possibilities for our creators around the world.”
In the statement, the spokesperson also touched on how longer videos gave the TikTok community more freedom to create and be entertained.
But how much entertainment is too much?
Since TikTok is known for its short and sweet videos, social media experts are wondering how well the lengthy videos will be received, or even if anyone will watch them at all.
What do you think? Would you watch a 10-minute long TikTok?
Maybe some popcorn would help…or a group watch party like we did with Taylor Swift’s 10-minute long “All to Well” music video???
Hmmmmm, that's a hard decision. We’ll get back to you on that one.
Speaking of friends though…Want to be able to find your friend's latest Tweets easier?
Twitter Announces a “Latest Tweets” Timeline so you can!
Think of it like a pinned group message on your iPhone or your following feed on TikTok!
The platform has been testing various options for a few years now to combat the heat they received when they released their reverse chronological order timeline.
(Which, in retrospect seemed very contrary to the origins of Twitter...to highlight the latest news and updates in real-time)
But…to our surprise…changing to the latest tweets timeline is not complicated at all!
How do I switch to this timeline?
All you have to do is go to the stars in the upper right corner of your home screen, tap it and click “pin your latest timeline.”
BOOM. Done! Now you can easily slide between home and your latest tweets without any hassle.
Even better news??
You don’t have to switch to the timeline if you don’t want to, Twitter is keeping it as an option so you can choose which feed you prefer or swipe back and forth to your heart's content.
Long story short…
Social media platform updates come and go as quickly as we can write this blog post. Who knows...maybe tomorrow Facebook will announce video conferencing!!
Okay, that may be a little bit of a stretch but it wouldn’t surprise us!!
For now, though, all you need to remember is:
Seems easy enough to remember, right?
If not, don’t worry!
When keeping up with the trends seems like too much of a hassle, trust the DFY experts to help you manage your social media! Check out DFY Unlimited Social Media Management services today!